Trade Management (ОС "Магістр")

Освітній ступінь

“Master”

Тривалість навчання

1 year 4 months

Особливості освітньої програми

Formation of modern managerial thinking and a system of specialized knowledge in the field of management in future specialists, understanding of the conceptual foundations of systemic management of trade organizations, acquiring skills in making and implementing grounded management decisions in the dynamic external environment of their functioning.
Fundamental general economic training and orientation on practical aspects of the use of modern tools of effective trade management by future specialists (academic, professional, research).
Formation of professional competence in the effective application of trade management principles to ensure the effective functioning and development of trade organizations of various forms, establishing constructive interaction between participants in the trade and technological process and other stakeholders.
Student-centered learning using thematic, problem-based, overview, binary, dual lectures, lecture-conferences, including with the participation of practicing specialists, lecture-consultations with presentations, discussions, trainings, moderations, situations modelling, application of the case study method to solve real problems/situations, implementation of projects by students on behalf of enterprises, work in small groups, independent work of students, preparation of qualifying paper.

Гарант освітньої програми

Olena Kakhovska

Doctor of Sciences (Economics), Professor, Professor of the Department of Management

Educational Programme forms practical management competencies in the field of modern trade and teaches how to effectively manage trade enterprises, sales and commercial activities.
Education takes into account key trends in trade development: business digitalization, development of marketplaces, e-commerce, omnichannel sales and consumer demand analytics.
The university occupies stable leadership positions in national educational rankings and the high level of trust from stakeholders; graduates of the educational programme are among the most successful managers in the country (according to the FORBES rating) and form the potential of the management elite of the trade business.
Educational Programme is implemented in cooperation with well-known Ukrainian and international companies, which allows to adapt the content of the education to the needs of the business and opens up opportunities for internships and employment.
Applicants master modern tools for managing a retail business: CRM systems, sales analytics, digital sales channels and e-commerce technologies.
Educational Programme prepare managers who will be able to make strategic decisions, develop commercial strategies and effectively manage sales teams, as well as work on creating their own business projects in the field of retail, distribution and e-commerce.